From: Amid GMO Strife Food Industry Vies for Public Trust in CRISPR (via NPR
"if this is genetic engineering, then call it that," says Perls. She says these producers are just trying to pull the wool over consumers' eyes with a strong public relations push."
Question: What do you call zapping a plant with radiation or dousing with chemical mutagens to create *random* gene edits vs. *targeted* ones? Well you can call it USDA Certified Organic, or slap a 'natural' label on it or have the butterfly logo assure you it's non-gmo. Who's really pulling the wool over who's eyes here?