Sunday, January 28, 2018

StonyField faces backlash for bad optics on fear based marketing exploiting young girls

Too bad....really really used to like that brown cow whole milk's like melted ice cream. Could you imagine the oil companies making a video of young girls saying climate change is a scam? Well that is essentially what StonyField has done with their add promoting their products. Then trying to back track with bad science in statements citing IARCs opinion on glyphosate. They followed that by taking harsh tones and actions in social media against the efforts of those in the agricultural and scientific communities to discuss these issues. This has created a backlash from the scientific community and a PR nightmare for StonyField.

See Stonyfield Organic Gets Taken to Task for Anti-GMO Propaganda Video

See also:

Consumers Wising up to Misleading Food Labels
Food with Integrity is Catching On

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